SEO RESEARCH and ANALYSIS Keyword Research and Analysis Keyword Research and Analysis is a high return activity and an important part of the SEO. Right keywords can place your website on the first page of search results and irrelevant keywords can increase the gap between users and your website. Keyword Research and Analysis enables you…
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Google Algorithm Updates In the beginning, in the 90’s, search engines were not as effective as it is today; it was mainly focused on keyword matching and backlinks. So, it was quite easy for the low-quality websites to rank higher by targeting their exact keywords with lots of backlinks. To solve this problem, Google introduced…
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Difference between Search Engine and Portal Search Engine The Search engine is a program which is designed to enable the users to browse information or content on World Wide Web. It helps retrieve the desired information in minimum time. It allows you to input specific keywords or phrases and retrieves a list of items matching…
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What is World Wide Web? World Wide Web, which is also known as a Web, is a collection of websites or web pages stored in web servers and connected to local computers through the internet. These websites contain text pages, digital images, audios, videos, etc. Users can access the content of these sites from any…
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What is Domain A domain name is the identity of one or more IP addresses; for example, the domain name google.com points to the IP address “74.125.127.147”. Domain names are invented as it is easy to remember a name rather than a long string of numbers. It would be easy to enter a domain name…
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How Search Engine Works The work of the search engine is divided into three stages, i.e., crawling, indexing, and retrieval. 1) Crawling This is the first step in which a search engine uses web crawlers to find out the webpages on the World Wide Web. A web crawler is a program used by Google to…
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Black Hat SEO Techniques A list of top 10 black hat SEO techniques are given below: Keyword Stuffing Cloaking Hidden Text Doorway Pages Article Spinning Duplicate Content Page Swapping Link Farms URL Hijacking Improper Use of Snippets 1) Keyword Stuffing Search engine analyses the keywords and key phrases on the webpages to index the websites.…
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White Hat SEO Techniques A list of 6 popular white hat SEO techniques are given below: Good content Proper use of title, keywords and metatags Ease of Navigation Site Performance Quality Inbound Links Mobile Friendliness 1) Good content A unique, well-written content makes your website appear more trustworthy and valuable to search engines and human…
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Types of SEO Now we have understood that SEO is the process of optimizing a website (making a website easy to understand by search engines and users) to increase the organic traffic. The search engines like Google have issued some guidelines that one has to follow while optimizing a site. If the SEO is done…
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SEO Tutorial SEO tutorial provides basic and advanced concepts of SEO. Our SEO tutorial is designed for beginners and professionals. SEO stands for Search Engine Optimization. It provides techniques to optimize the websites so that it can rank well on the Search Engines. Our SEO tutorial includes all topics of Search Engine Optimization such as…
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